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Ustream Joins the IBM Bluemix Cloud Platform to Bring Video Capabilities to Developers

Developers enabled with advanced streaming video services to build the next generation of cloud-based apps

SAN FRANCISCO, Nov. 12, 2014 /PRNewswire/ -- Ustream, the world's leading live video platform, today announced it is collaborating with global technology firm IBM to incorporate video streaming capabilities into Bluemix, IBM's open cloud development platform. With more than 75 services and tools from across the industry available, Bluemix offers developers the instant infrastructure and tooling needed to build the most innovative cloud-based apps possible, incorporating technologies such as advanced analytics, security, cognitive computing, social data integration, and now interactive streaming video.

Ustream logo.

"We've seen substantial growth in the use of video by large companies as a primary way to increase visibility and reach customers and partners," said Brad Hunstable, CEO and founder of Ustream. "By incorporating services such as Ustream's video platform into the Bluemix cloud, IBM is making it easy for organizations to use video as an integral component of their applications, without needing to overcome the significant time and expense barriers of building a video platform."

Ustream is the first video platform to be made available through Bluemix, giving developers the ability to easily incorporate video into their applications. With this integration, Ustream has simplified the process of developing video-intensive cloud applications for developers by providing them with easy command-line and script-based control of video streaming.

"We're thrilled to add Ustream's interactive live video platform to the continually expanding roster of cloud development tools on Bluemix," said Sandy Carter, General Manager of IBM Ecosystem Development. "As Bluemix users continue to build the next evolution of cloud apps for mobile, Big Data, the IoT and more, incorporating rich media such as video streaming will be crucial to designing an optimal user experience."

About Ustream

Ustream is the world's leading live video platform. Originally created to connect remote military servicemen to significant personal and cultural events, the company has evolved into the largest platform for live business video in the world, with clients including Facebook, Cisco, Sony, Intuit, NASA and Samsung. From press conferences and product launches to cultural events and citizen journalism – Ustream's Cloud Platform offers users high-quality streaming capabilities, deep social networking integration, and the scalability to reach millions of viewers concurrently. Founded in 2007 by John Ham, Brad Hunstable, Gyula Feher, Ustream is located in San Francisco and Budapest. For more information about Ustream, visit,, or

Media Contact:
Extension PR // 800.651.8075
Michael Haas: [email protected]  

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